SharpMinds

About SharpMinds Consulting Engineers

A newly launched architecture consultancy in Dubai, faced the challenge of establishing a strong brand presence in a competitive market. The goal was to build brand awareness and drive qualified traffic amidst the high cost of entry into the industry. Over 2 months, we successfully addressed these challenges by implementing a comprehensive branding strategy, which included brand guidelines, website design, and digital marketing efforts, resulting in significant improvements in brand visibility and prospect rates across various touchpoints within just 6 months.

Branding & UI/UX Design

We developed a strong visual and verbal identity for SharpMinds, ensuring consistency across all platforms. This included creating brand guidelines that defined the logo usage, color palette, typography, and tone of voice, which helped establish a recognizable brand in the market. The website was designed with user experience in mind, featuring a clean layout and intuitive navigation. We focused on responsive design to ensure accessibility across devices, which contributed to improved engagement and lower bounce rates.